How jUXtworks turns total analysis into real solutions

Here’s a peak at what we do but you can check it all out at www.Juxtworks.com

Synthesis Research: Combining and analyzing data from multiple sources to align your product strategy, organizational structure, and corporate priorities with the users and processes you want to support.

Methods include:
• Advanced Behavioral Modeling
• Full Process Mapping
• Mental Model Diagramming

User Research: We provide foundational user insights you can use to build new products and services.

Methods include:
• Ethnographic and field observation
• Product Surveys
• Diary Studies

Marketing Research: We discover what people actually do, not just what they say they do and identify their underlying wants, needs, and beliefs.

Methods include:
• Market Segmentation/Structure Studies
• Attitude and Usage Studies
• Customer Satisfaction Surveys

Design: We uncover usability barriers and provide ways to overcome them so your customer’s experience is as simple and intuitive as possible.

Methods include:
• Participatory design and prototyping
• Information architecture development
• Usability testing

Brand: We help you understand the current value of your brand and provide a strategy to reinforce strengths and address any vulnerabilities.

Methods include:
• Corporate image studies
• Brand and advertising tracking
• Voice and content translation